Why Your Social Media Feels Harder Than It Should
If you’ve ever sat staring at Instagram wondering what on earth to post, spent longer writing a caption than creating the bouquet, or wondered why all those beautiful flower photos…
From Farm to Florist: BFA Directors Gain First-Hand Insight in Kenya
In early June, British Florist Association Directors Jamie Grant, Katrina Skybak-Doyle and Jo Biddle travelled to Kenya as guests of Florint and Marginpar, joining a small international group of florists…
How to Attract Your Ideal Wedding Clients
At the British Florist Association, we know that wedding work can be one of the most rewarding areas of floristry. Yet standing out and attracting the right couples isn’t always…
Membership Secretary – British Florist Association
We are hiring! Help shape the future of the UK floristry industry. The British Florist Association is evolving – and we’re looking for the right person to be part of…
3 Simple Things You Can Do Now to Boost Your SEO
As more customers turn to Google, social media, and even AI tools to search for florists, being visible online has never been more important. For many of us, however, SEO…
Supporting Florists Following the Church of England’s Sustainable Flowers Motion
The British Florist Association is aware that the General Synod has passed the Diocesan Synod Motion from the Diocese of Worcester encouraging churches and cathedrals to explore floral arrangements that…
BFA Update – Church of England Synod Motion
On Tuesday 3 February, following an invitation to meet, Angela Oliver, Chief Executive Officer of the British Florist Association, and Jamie Grant Association Director met with The Bishop of Dudley,…
Bloom Room – Open to all for One Night Only!
On Monday 2nd February, we’re opening up our Bloom Room Zoom session for one night only and for the first time, it’s open to both members and non-members. This special…
FPC Victory Brings Lower Costs and Smoother Borders for UK Flower Trade
The Fresh Produce Consortium (FPC) has welcomed confirmation from Department for Environment, Food & Rural Affairs (Defra) that four flower species imported from the EU will benefit from a reduction…
Introducing Our New Board Directors
We’re excited to introduce three new BFA Board Directors and announce John as Chair and Jo as Vice Chair, bringing fresh expertise and strong leadership to support our industry.
