FleurEx 2025: What a Show!
From dazzling floral demonstrations and quick-skills workshops to the UK Florist of the Year finals, awards, business sessions and interactive labs, FleurEx 2025 was two unforgettable days celebrating the very best of the floristry industry.
Meet Your Judges for the BFA Industry Awards 2025
Our judging panel is made up of experts with decades of experience, representing a wide range of perspectives across floristry and beyond. Let’s meet them.
How to Make the Most of FleurEx: A Florist’s Guide
Heading to FleurEx this year? Here are four ways to make sure you bring the FleurEx magic back home to your business – and to the people who buy from you.
BFA Industry Awards 2025: The Finalists
The 2025 BFA Industry Awards Finalists Are Here! Once again, the BFA Industry Awards have seen an incredible response – with a huge number of votes cast and some truly…
Budding Florists to Bloom At 2025 FPC Fresh Awards
The Fresh Produce Consortium (FPC) and the BFA are delighted to announce a floral collaboration that puts fresh talent front and centre at the prestigious 2025 FPC Fresh Awards.
FLORISTS TO FEATURE IN FLEURS DE VILLES DOWNTON ABBEY EXHIBITION
From 22 September – 1 October, global floral sensation Fleurs de Villes brings its world-renowned floral storytelling to Kew Gardens. The Fleurs de Villes Downton Abbey exhibition will transport visitors…
Important Update: Joseph Massie Withdraws from World Cup Floral Art 2025
We’re saddened to announce that UK competitor Joseph Massie is unable to take part in the World Cup Floral Art 2025 due to illness.
Thinking of a Career in Floristry? Don’t Miss This Inspiring London Event.
If you’ve ever dreamed of turning your love of flowers into a fulfilling career, this is your moment. The British Florist Association is proud to be hosting a Floristry Career…
Get to Know us: Who are Floristry Market?
Over the past months, you might have heard of a new wholesaler called Floristry Market. Well, that’s us! We’ve had lots of questions come our way since we went live…
Getting More Opens: A Florist’s Guide to Creating Click-Worthy Emails
Want to improve your email open rates? In this guide, Queen Bee shares practical email marketing tips tailored for florists – a must-read for any florist looking to get more eyes on their emails.
